Emerging markets to account for 80% of label growth

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28 September 2011, Brussels. Jussi Vanhanen provocatively titled his keynote address at the start of Labelexpo Europe ‘Does the potential of self –adhesive labels need defending – the opportunities and threats.’ In his presentation the UPM Raflatac president presented some of the key findings from a recent market survey commissioned by the company. According to Vanhanen, growth in self-adhesive label demand will grow in Western Europe and North America at an anaemic pace of 1 to 2%, while demand will increase strongly in the emerging markets and especially in the Chinese and Indian markets. Vanhanen’s data showed stronger label growth for China than India while the Indian research company IppStar recently forecast a higher growth rate for the Indian label industry, albeit on a smaller base than that of China. ...cont´d

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