PSA November 2011 Editorial blog

How can the packaging industry be greener?

“Change management is always difficult, but industry has to lead, especially if there is no law that insists on change for the better.” — Vijay Gupta of Siegwerk India

December 08, 2011

Mostly, most of us do not think. We tend to repeat cliches and slogans that put us in a helpless situation in which we are always waiting for the other guy (or the government) to do something. Thus it was refreshing to talk to Vijay Gupta who admitted that industry has to lead on environment, health and safety issues. Well some of you might say Gupta or the ink company he leads has a ‘vested interest’ in talking about environment — that he wants to sell more expensive ink. Well you would be wrong.

...cont´d

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