April 20, 2017

interpack Hall 9 Stand A24/B23

Mondi to show how its innovative packaging solutions respond to industry and end-user trends

Mondi, the international packaging and paper Group, will show how its packaging solutions are addressing current trends at interpack, Hall 9 Stand A24/B23. Under the theme of ‘Discover how Mondi’s products touch millions of lives, every day’, the company will show how its solutions protect and preserve the things that really matter in everyday life and that can help a brand stand out. Mondi has identified for the interpack five industry trends linked with its innovative packaging solutions that visitors can experience at their booth.

Mondi to show how its innovative packaging solutions respond to industry and end-user trends

Convenience
Mondi’s ‘easy-open initiative’ has produced several innovations to meet the needs of all customer ages, which visitors can experience at its interpack booth. They include CornerPack, StripePack, FlexziBox Flat Bottom with diverse features, ZipperPouch and Peel Film. In collaboration with Twinings, a well-known tea manufacturer, Mondi developed an innovative ZipperPouch with a special structure and new look and feel that can be easily opened and reclosed including high visibility on the shelf.

Packaging with a natural look and feel
Mondi’s paper touch solutions help brands to differentiate on the shelf by combining a natural look and feel with optimal freshness protection. One example is ArtPack, a special matte lacquer applied to flexible film that looks and feels like real paper. ArtPack won a 2016 German Packaging Award for Krosse Kerle potato crisp packaging.

Another example is PaperPack, a combination of paper and flexible film available as reel-stock or pre-made pouches with customizable windows for display of the packaged contents. Food producers want to emphasize the natural and fresh qualities of their products without sacrificing on the barrier properties. The packaging they choose makes an important first impression on consumers.

Packaging that builds trust with consumers
Mondi offers different cut out window solutions for a wide number of packaging applications. SKOG is made of Mondi’s FSC-certified sack kraft paper combined with extrusion coating technology. The unique and environmentally friendly solution has been developed in cooperation with Silbo, a packaging converting company. It keeps food fresh and allows the package to be thermo-sealed – while still offering the consumer a view of what is inside.

Packaging that boosts brand recognition
In an increasingly competitive marketplace, Mondi’s customers want packaging that enhances their brand recognition to promote sales and increase market share. Stand-up pouches are growing in popularity with their vivid printing, clear designs and convenient use. Mondi produces laminates and pre-made pouches (retortable and non-retortable) in its European, Asian and American sites. Optional features include spouts, reclosable functions, hot-fill, easy-tear properties and even customized pouch shapes.

With Advantage Kraft White Print sack kraft paper, customers benefit from advanced branding possibilities. The paper combines the excellent printability of calandered machine finished grades with the strength properties of standard sack kraft papers. This paper is the perfect match for open mouth bags to set brands such as flour or sugar for example, apart on the shelf.

Mondi’s WhiteTop Kraftliner offer optimal printability with its bright surface for premium branding. The paper grades do not compromise on strength, offering a strongbox performance, for example, for shelf-ready packaging solutions that seek to catch the eye. With its smooth, bright surface, Mondi ProVantage Komiwhite and ProVantage Baywhite – which is used by Casali, a brand from the Austrian confectionery manufacturer Manner, for premium product presentation – can enhance a brand’s image and messages, setting a product apart from the competition.

Eye-catching corrugated solutions trending in the cold chain
With a range of examples, Mondi will show how well corrugated can perform in the cool chain while being an eye-catcher and product promoter at the point of sale. The latest innovation, which is currently in patent registration, pays tribute to the need for high strength paired with the utmost material efficiency.

Mondi anticipates changing customer needs by applying the latest materials, designs and technologies in its packaging solutions on show at interpack. The company works closely with customers to help their brands stand out and appeal to today’s consumers. For customers from many different industries, Mondi creates packaging solutions that are as cost-effective, innovative and sustainable as possible.