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Point Of Sale display for Choco Crossies
Nestlé Snacking Range shows top form
May 01, 2010 | By PSA desk based on a press release
For the main sports event in 2010 the STI Group was commissioned to draft and develop a tricky Point Of Sale (POS) display for Choco Crossies and related snacking products from Nestlé. The challenge was finding a clever idea to draw out the connection between snacking products, football and the host country of South Africa. Of the initial three concepts that were presented, the jeep version immediately stood out for its attractive and attention-getting melding of the themes into one display product.
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Packaging South Asia Magazine
Issue : Volume 6. Issue 01. January 2012
PackagingSouthAsia.com is the online version of Packaging South Asia, in print as a monthly trade magazine since the beginning of 2007.
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