Invest in Sweden Agency brings fresh packaging ideas to India

Swedish packaging looks for Indian partners

November 23, 2009 | By By PSA Desk

The ISA is an agency forlinking Swedish businesses with businesses around the world. Apartfrom the business entities there is a healthy dose of research,technology, and design thrown into the mix that helps to provide gluein developing commercial relationships. The ISA recently brought astrong delegation of technologists, scientists and entrepreneurs fromSweden to interact closely for week, with many of the leaders in theIndian packaging industry. The delegation under the leadership ofAnders Eliasson internationally was assisted by Rajiv Sheopuri inIndia, who looks after the ISA program in the areas of materialsscience and innovation and advanced packaging solutions. In parallel,the ISA has built up a strong team of Indian packaging specialistswho work from its Delhi office to make things happen. In fact SrikantIlluri the head of ISA in India is also a TetraPak veteran and RajivSheopuri from ITC and JK Paper.

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