Displayed innovative pet food package design

Tri-tainer the Winner of project 2020

October 12, 2011 | By PSA Newsdesk

An innovative concept for a re imagined pet food container (Tri-tainer) has been announced as this year’s grand prize winner in project 2020: the Consumer Experience. A prototype of the design, submitted by Directions Marketing (Neenah), was also on display in the Brand Zone at Pack Expo Las Vegas 2011. Project 2020, now in its second year, challenges the design community to envision how packaging will drive consumer purchasing decisions a decade from now. ...cont´d

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