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Twelfth Pentawards registration – 5 February to 23 March 2018

Get ready for the Pentawards 2018!

Posted on Thursday, 04 January 2018. Posted in Design & Marketing . Written by PSA Desk

Get ready for the Pentawards 2018! Different light bulb packaging design by Angelina Pischikova

Why YOU should enter the 2018 competition. The 2018 gala ceremony will be held in New York, the place where dreams are made of. Becoming a Pentaward winner gives you the opportunity to recieve tangible recognition in the form of a famous Pentawards trophy and certificate. Have your designs featured in The Package Design Book. This series of books published bi-anually by Taschen, are world famous and contain all of the previous Pentawards winners. The book is distributed all over the world and is used by designers, brand owners, manufacturers and specialists across the packaging value chain as a reference for inspiration.

The Winner’s Exhibit features a selection of the current year’s Pentawards winners, at packaging design exhibitions all over the world. The display offers visitors the unique opportunity to gain a global perspective of the best and most creative achievements in packaging design from the last year. The exhibit currently has 8 appearances scheduled for 2018.

Interview of Angelina Pischikova
For Angelina Pischikova, the 23-year old designer from Belarus, 2017 has been a year to remember. After receiving global award winning success, with her Platinum Pentaward and widespread recognition from the packaging design industry, for her incredible design of the CS Light Bulbs packaging, we had the chance to catch up with the Pentawards winner, where she reflected on her journey so far and what the future might have in store.

What has happened to you since winning a Platinum Pentaward?
Angelina Pischikova – Since winning, I have become more confident and I have realised that I am on the right track. The competition has given me the opportunity to meet many wonderful people in the packaging design industry.

Where do you find your design inspiration?
I find inspiration in everything I do and through all the people I meet. The opportunity to work on new projects motivates me and my curiosity and passion for design keeps me going.

What are the biggest challenges you encounter as a designer and how do you overcome them?
When I graduated from university I found it difficult to be taken seriously as a young designer by industry professionals, especially without much experience. It’s very difficult to find a team that will believe in you. When you are young and full of hope, it’s so important to find this support.
I really hope that my story can inspire not only young artists to create and believe in themselves, but can also inspire the older generation to believe more in these young artists.

What advice would you give to other aspiring designers?
Be more confident and don’t be afraid to make mistakes. Explore unfamiliar territory and step outside of your comfort zone. It’s the best way get to grow.

Where would you like to be in 5 years?
I’d like to continue to focus on developing work that I can be proud of and enjoy working on. I also look forward to working with a lovely team and bringing great ideas to life.

The 12th Pentawards will be open for online registration from 5 February to 23 March 2018. CLICK HERE to download the guide to prepare your entries for our 2018 competition.

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